ASMM - Sport Management

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Sport Management Undergraduate Bachelor of Arts

Program Title

Sport Management

College/School

Dunklau School of Business

Program Type

Undergraduate Major

Degree Designation

Bachelor of Arts

Program Level

Undergraduate

Program Overview

The Sport Management major provides its graduates a combined curriculum of marketing and management fundamentals and application within the sport and recreation industry.

A School of Business Major:
1) Demonstrates the ability to identify challenges, opportunities, and problems, evaluate from multiple perspective, and suggest relevant and value-adding solutions.
2) Demonstrates an appreciation for individual and group diversity and demonstrate inclusive and ethical practices; strong interpersonal leadership skills that promote teamwork and collaboration across cultures, subcultures, and personalities; and an understanding of cross-cultural and international business concepts.
3) Knows and effectively uses business principles agilely and skillfully; demonstrates knowledge of business terminology and concepts; and analyzes and interprets data when making business decisions.
4) Expertly articulates ideas in written, verbal, and digital forms; be able to communicate well with all levels within an organization; presents and persuades with the right information and accurate audience consideration.